About

Alex headshot

My passion for understanding people, what they do, and why they do it has led to a career at the intersection of customer-centered design, innovation, market research, opportunity identification, business planning, and cultural change.  My cross-industry experience both within industry and as a consultant includes technology, financial, manufacturing, non-profit, and retail.

I am currently Director of Research at Ad Hoc, LLC, where I am responsible for defining approaches and articulating a forward-thinking vision for user research and related design and experience work with our government clients. I am also an Entrepreneur in Residence with Yale Ventures, where I have mentored student venture teams and advise faculty innovators looking to translate technologies into businesses.  

As one of the first anthropologists hired at Pitney Bowes, I established frameworks for research and analysis, and developed a program of work practice research. I also facilitated opportunity identification, designing end to end client experiences, and working closely with internal stakeholders to orchestrate the execution of new ideas and processes. From 2011-2017 I served on the Executive Board of EPIC, an international organization whose membership drives the integration of human centered perspectives, methods, and theory into business practices.

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